UI, product copy for B2B legal tech SaaS
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- UI, product copy for B2B legal tech SaaS
BACKGROUND
This project was a B2B legal tech SaaS company. The goal was to show product copywriting range and the ability to write functional copy that still carries the brand voice.
I did it by writing onboarding flows, empty states, error messages, and confirmation copy across the product. The result was a UI copy suite that guides users clearly without sounding like it was written by a developer at midnight.
BRAND STRATEGY
I help brands figure out their voice, their positioning, and how to communicate consistently in a way that actually resonates with the right people.
Related expertise
(1) Brand messaging and positioning
(2) Audience and market research
(3) Content strategy and planning


