Website and conversion rate optimization (CRO)
Turn passive clicks into active conversions with a user-centered website.
Does your website feel more like an online brochure than a revenue machine?
Let’s change that. By combining intuitive design with strategic copy, I’ll help you craft user experiences that guide visitors straight to the checkout page.
What’s included in my website & CRO services:
- High-converting landing pages crafted for lead generation and sales
- Strategic headline, copy, and CTA improvements that keep visitors hooked
- A/B testing and heatmap analysis to fine-tune every element for maximum impact
- Streamlined user flows that remove friction and guide people to “Yes!”
- Microcopy (buttons, tooltips, error messages) that subtly enhances the user journey
- Brand-aligned tone of voice to ensure consistency and build trust at every touchpoint
- Proper tracking of user behaviors to identify where customers drop off
- Comprehensive performance reports showing key metrics like bounce rate and conversion rate
- Actionable, data-driven recommendations to continually refine your site’s effectiveness
Who is this service for?
You’ve poured time and money into your website, but you’re not quite hitting the numbers you expected. With strategic CRO, we’ll transform idle clicks into real customers.
You’re hustling to gain market share and can’t afford a site that underperforms. By optimizing user experience and conversion funnels, we’ll make every visitor count.
You’d rather focus on your craft than wrestle with endless web design tweaks. Hand over the testing, and data analysis, and let’s set up a website that intuitively guides visitors toward a “Yes!”
How to get started
We’ll begin with a discovery call to understand your website goals, current challenges, and target audience.
Next, I’ll provide a customized CRO roadmap, outlining specific strategies and metrics for measuring success.
Once approved, I’ll get to work implementing design tweaks, copy updates, and analytics integrations—backed by data every step of the way.

Why work with me?
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You get a balanced approach that marries design, copy, and data, ensuring every page looks great and works even better.
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You see consistent performance improvements driven by analytics, not guesswork—because every click counts.
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You benefit from straightforward communication and actionable insights. I make CRO simple, so you can focus on the big picture.

Website and CRO services pricing & packages
Whether you need a one-time landing page overhaul or ongoing CRO support for your entire site, I offer flexible packages to match your ambitions and budget. Let’s find the perfect fit for your conversion goals.
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Monthly
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Specific services
Starter
Baseline site improvements
$700/ month
Growth
Full-funnel performance boost
$1,500/ month
Custom
Advanced, data-driven enhancements
from $2,500/ month
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Landing page design & optimization from $50 / page
Lead-gen, sales-focused, or other page builds
Headline, body copy, and CTA refinement
SEO and speed considerations
Designed to boost conversion rates
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UX copywriting from $20 / page or section
Clear, concise interface copy
User flow optimization language
Button, form, and tooltip copy included
Designed for seamless engagement
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Google Analytics setup or analysis from $250 / setup or analysis
Initial tracking setup or full audit
Custom dashboards and reports
Behavioral data and traffic insights
Strategic recommendations for improvement